I know I need to increase my presence on social media. I know I need to post more consistently. And I know videos are what will increase my engagement. That means, I need to record myself speaking meaningful words and ideas. I am comfortable in front of the camera (and in front of a microphone). I always have plenty to say when I write, but the thought of saying something on camera and posting it has paralyzed me for over a year.
What would I say plagues me more than who will actually watch it?
Last week, I committed to my business bestie that I would do a video. I didn’t say I would POST a video, but I committed to creating a video. On Saturday, I recorded the video (it was actually the third one I had recorded in as many days, but I hadn’t posted any yet). I was literally in the process of posting it (writing the comment, putting the #’s in, etc.) when one of my clients called with a question.
My initial reaction was: Wait, I’m being interrupted, maybe that’s my sign I’m being told: DON’T DO THIS! (A perfect example of – if you’re going to make up a story, at least make it a good one! I, apparently, forgot my own advice.) Instead, when I told him what I was doing, he encouraged me to press post and he would look for it and be the first to like it!
Was it perfect? Not by a long shot (the angle is funny, the lighting isn’t great, and I didn’t know that it would get cut off after 59 seconds – I know now!) My point? Don’t succumb to perfection paralysis! (Fortunately for me – as is very apparent in the video – that’s not one of my afflictions, but clearly fear reared its ugly head!) Instead, just try. Just start! And have fun doing it!
After the first video I made, I realized it wasn’t so hard to talk for 48 seconds. The second one was easier, and I was finally willing to post the third one without really knowing what I was doing. (You can see the cut-off version on my Instagram @mairhillinspires.) Once I got started, I enjoyed the process.
That’s what we’re talking about all month – pleasure with whatever you’re doing. Pleasure in the moment. Pleasure in the process. Pleasure in just getting started.
Your turn! What task do you know will propel your business or career forward, but you’re too afraid to try? Where can you start? If you need to, give yourself permission to keep it to yourself (for now)? Accountability is really powerful – let us be your allies. Just post below and commit to us (or your own business bestie) that you plan to do that thing this month. We’ll check back with you.